Let’s be honest with ourselves– everyone’s got a bit of a sweet tooth. Sugar tastes delicious, and we eat a ton of it. In fact, according to this infographic created by Forbs, Americans on average consume about 130 pounds of sugar annually. That’s a lot of sweetness.
Hey, we’re not trying to make you feel guilty. We love sweets as much as the next company. But, if we’re going to consume that much sugar as a nation, we wonder if there isn’t a better way to get that sweet sugargy-goodness. We all know the struggles of granulated sugar. Making sure your drink is hot enough so it dissolves, trying not to spill it on the counter when you open the packets and failing miserably. At the risk of sounding like a bad infomercial… we think it could be a lot easier.
The struggle is real.
Luckily we’ve discovered a better solution: Liquid Sugar. Liquid Sugar, or simple syrup has been around forever, but it’s not nearly as ubiquitous as granulated sugar, particularly in foodservice. We think that this is an all around better way to consume the sugar we all so desperately crave, and here’s why…
Iced Tea and Iced Coffee are incredible, especially on a hot summer day. The only problem is that, if you’re forced to sweeten your beverage with granulated sugar packets, the sugar doesn’t dissolve into the drink. So you get a few good sips of extra-sweet coffee or tea, only to be left with a cold and bitter disappointment for the rest.
Enter Liquid Sugar. It’s already a liquid, so it dissolves instantaneously into any drink, no matter how cold. No more worrying about bitter iced coffee. No more bland Iced Tea. Liquid sugar adds about the same sweetness as granulated sugar, so it’s an easy transition, and it’ll take your cold drink game to the next level.
Don’t get us wrong, just because liquid sugar is great for cold drinks doesn’t mean it’s not good for hot drinks as well. In fact, it’s still better than granulated sugar because you don’t have to worry about your coffee or tea being as hot as the surface of the sun to get it to dissolve. If you prefer your hot drink to be a temperature that doesn’t burn a layer of skin from the roof of your mouth, no worries! You can add simple syrup to a lukewarm drink and rest assured that it has dissolved completely and instantly.
We know what you’re thinking. “This liquid sugar stuff sounds pretty cool, but what’s it made of? Is it all weird processed chemicals that scientists will find cause cancer in a few years?” With all the concerns about what’s going into our food these days that’s a totally legitimate question. But rest assured, there are no strange processed chemicals hiding in this sugar. It’s made from the same natural ingredients that granulated sugar comes from.
We’ve already talked about how great sugar is, but if we’re being completely honest with ourselves… it’s also kind of boring, right? I mean, by itself, sweetness is wonderful, but there’s a whole world of great flavors out there. Why limit yourself to just one kind of sweetness? Variety is the spice of life, after all.
With simple syrup, you open up endless possibilities of flavor options. Want to add a mint flavor to your hot chocolate at Christmas time? Of course you do. So you can use some mint-flavored liquid sugar instead of the plain stuff. Are you out of French Vanilla coffee creamer but still craving that vanilla goodness? You can get liquid sugar with a vanilla flavor for your vanilla fix. That’s just scratching the surface of what you can do with simple syrup and the varieties of flavors. Use your imagination!
Looking to add a little sweetness to your latest kitchen creation? Simple syrup can be your solution. Sometimes granulated sugar just doesn’t mix with the dish that you’re trying to create, but you still need a way to give it that extra flavor it’s been missing. With liquid sugar, you don’t have to worry about how granulated sugar will mix in or dissolve into the dish. You can add your sugar without all that hassle, and if you take advantage of the different flavors, you can add even more of a fun twist to dinner or dessert.
Bartenders have always used simple syrup in their drinks, so this is no secret. But liquid sugar doesn’t have to be limited to the bartenders. If you’re hosting a party or a catered event, why not create a simple syrup station where guests can select from a variety of flavors to add to their beverages? This will alleviate some of the pressure from the bar and allow guests to get creative. It’s perfect for weddings or other catering events with a cocktail hour.
Grab-n-go food is everywhere these days. Convenience stores, supermarkets, and other food-service establishments are capitalizing on the growing trend of customers wanting to eat on the go. Just about all of these places serve coffee, tea, or some kind of drinks that might require sweetening. Sugar packets are usually available but they can present a problem… People will grab huge handfuls of them to take with them. Now, sugar isn’t exactly expensive, but when you have a lot of foot traffic that sugar can add up. With simple syrup, you don’t have to worry about most of your sugar walking out the door.
Interested in trying out a new sugar solution? Or do you have any other questions for PJP experts? Fill out this form! We’re happy to lend you our expertise.
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